WHY PAY PER RESULTS PR SERVICES?

Now in our fifth year (as of this time of writing) we’ve seen and done it all. We’ve worked with over 650 clients (many of whom we still work with), we’re worked with one-person bands and big corporations, new businesses and long-established institutions, and newly famous influencers to seasoned cover stars. All in London and […]

5 WAYS TO WEATHER A PR STORM

Nike, Roxanne Pallett (Celebrity Big Brother) and Serena Williams are three good examples in recent times of when things can go wrong – and it’s then that your PR machine needs to step into action.  I’m a great believer that controversy can in fact be good for a brand – think of all those delicious […]

5 TIPS FOR SMALL BUSINESSES WHEN REACHING OUT TO A JOURNALIST

When trying to gain exposure for your company, your best friend should always be a journalist. They are your key to the outside world, and they know what sells. The more publicity you get, the more reputable your company will appear, the more traffic will come to your website and the more sales you’ll generate. […]

5 DIFFERENCES BETWEEN SMALL BUSINESS PR IN NYC AND LONDON

It’s not just the size of the skyline that’s different in NYC, PR is a totally different animal in the Big Apple and has to be tamed in a completely unique way (although the British accent helps).  As a PR that has offices and clients in both NYC and London, we know a thing (or […]