Reviews from a reputable publication can make or make a business – whether you are a hospitality venue or selling products online. While many professional reviewers aren’t the stiff-upper lip, sharp-tongued snobs we all fear, it often pays to act as if they are. The truth is that there’s no way to guarantee good reviews; […]
Our response to an article titled: Does payment by results work in PR?
As a PR agency we like to think we are different, and it got us thinking – do businesses and brands really need to hire a PR agency at all? Here are 5 reasons why you don’t need a PR agency: Anyone can give away free stuff (even you) – gifting can be a great tool for getting reviews […]