fbpx
Menu

Case Study- News stories – GI Collection

GI-Collection

Case Study- News stories – GI Collection

We love GI Collection – and it’s been a long, fruitful partnership.

What did we do?

News stories – we leashed GI Collection and Carmen Liu onto the World.

Amongst a pile of others:

MAIL ONLINE

METRO

13.9M MONTHLY UNIQUE VISITORS

YAHOO!

205M MONTHLY UNIQUE VISITORS

HUFFPOST

GAY STAR NEWS

3M MONTHLY UNIQUE VISITORS

THE LONDON ECONOMIC

250K MONTHLY UNIQUE VISITORS

IRISH TATLER

DIVA

PINK NEWS

PINK NEWS

GAY STAR NEWS

MSN NEWS

How did it help website traffic?

We drove 26,000 new users to the website in one week.

How did it help page views?

This website traffic generated 2,598% more page views (on a 2,215% new user increase that shows a more interested audience).

Where’s the sanity?

GI Collection received over 300 initial orders in one day, selling out her entire pre-order range.

Selling on average £4K per day, the factory couldn’t keep up with the sudden, high demand.

Once stock was replenished, the client went on to sell another 500+ orders / £16K in sales by the end of that month – just one month after our press explosion.

We are now helping launch the range in the US and Asia plus working on international stockist deals with ASOS and Selfridges.

What would be the cost be?

News story  £70 to write and send out a news story

JOIN OUR NEWSLETTER

Keep Up to Date The Sanity Way!

Did you know we offer ‘Pay per Results’ PR services for only £100?

Whiz over your details and we’ll get you sorted:

Join our newsletter

for tips and tricks to boost your small business sales