fbpx
Menu

Our Method

Our Method

Our Method

Our method of getting sales soaring for our clients is very simple.
It’s 3 easy steps.

1

Boosting website traffic (through a mixture of services, some more impactful than others).

2

a. More page views (people looking at different pages)
b. More newsletter sign ups.

3

This will generate some enquiries & sales – and we will remarket to these new users through lead ads and newsletters – generating enquires and sales.

How do we work? - The Sanity Method

Hotspots Background

Learn More

Step 1.

More new users on your website is more potential new customers on your website – either who will buy directly from you then and there, or you can remarket to them through newsletters or leads ads.

The bulk of our services are Website Traffic driving, we’ve categorised them into:

What types of traffic are there? 
And how do we boost them?

Users searching and finding you via search engines (using key words, or your business name). SEO & brand awareness are the biggest drivers here (think PR, social media posts and advertising). 

Users typing your website address directly into the search bar. As above, brand awareness is the biggest driver here (think PR, social media posts and advertising). 

Users clicking through to your website via a link on another site. Online press will generate backlinks, as will backlinks created using off-site SEO efforts.

Users clicking through to your website via a link on social media platforms. Social media advertising is the biggest driver, and then social media posts.

Users searching and finding you via search engines (using key words, or your business name). SEO & brand awareness are the biggest drivers here (think PR, social media posts and advertising). 

Users typing your website address directly into the search bar. As above, brand awareness is the biggest driver here (think PR, social media posts and advertising). 

Users clicking through to your website via a link on another site. Online press will generate backlinks, as will backlinks created using off-site SEO efforts.

Users clicking through to your website via a link on social media platforms. Social media advertising is the biggest driver, and then social media posts.

Step 2a.

All those new users will be clicking through to your other website pages – and that generates ‘page views’. It’s these page views that we use to target lead ads.
In our experience, a typical client needs around 3,500 page views to generate one lead – so that’s a lot of traffic.
All these increased page views will also see more enquiries and sales – as more new users look around your website and look at more of your key pages (like contact us, our products, our services, book now, make a reservation).

How can we ensure new users go on several or more pages? 
And does it make a difference?
How can we ensure new users go on several or more pages? 
And does it make a difference?

Yes – the more page views – the more successful our lead ads will be (remember that 3,500 lucky number?), more page views will also mean more enquires and sales before remarketing too.

Page views are an indicator of two things:

  1. How interested your users are in your website
  2. How ‘good’ your website is

Several ways to boost page views from the same amount of traffic:

  1. More internal links between pages
  2. More website pages

Look at the demographics of the traffic you are driving – are they your demographic?

Users clicking through paid adverts.

Step 2b.

Step 3.

All this website traffic and page views will boost enquires and sales organically.
But that’s not the exciting part – in our final stage we remarket to all this website traffic and turn them into customers.

We do this using two services:

JOIN OUR NEWSLETTER

Keep Up to Date The Sanity Way!

Did you know we offer ‘Pay per Results’ PR services for only £100?

Whiz over your details and we’ll get you sorted:

Join our newsletter

for tips and tricks to boost your small business sales