Jordan Baker

The Big Cheese

A disillusioned Chief Of Staff for banks, young(er) Jordan wrote a regular blog on life in London, before being approached to write freelance articles for the likes of The Gay UK, The Gay Times, QX Magazine and the Mail Online during his spare time.

This was Jordan’s first exposure to PR (an abbreviation he originally thought meant Press Relations) and those people who claimed to work within it. They tended to be a shoddy bunch – acting haughty and ‘put out’ – slow at sending over the press releases and photo credits he needed to get their Clients copy – and generally disinterested

Inspired by Jordan’s creativity, and his keenness, some of the businesses he worked with on articles asked if he could help with their PR. After a little persuading, he agreed, knowing he had the contacts and the ‘out-of-the-box’ thinking to really offer results to clients – the rest is history (and banking lost some sparkle).

Loves: Lola ‘Felicia’ his 4lb chihuahua, double espresso, sparkling water and Nico DiDonna.

Hates: Buying off the peg, nonsense and ugly shoes.

Georgia Smith

Head of Operations

Georgia is a relic at Sanity Marketing, having worked at the company since its earliest days. She’s experienced every level in the company and worked her way up. There’s nothing she doesn’t know, and works to her fullest to motivate her staff and achieve maximum results for her clients.

Likes: Hot holidays, good food, going to the gym (most mornings at 6am – yes, she is also a little mad), and a crisp glass of New Zealand Sauvignon Blanc.

Dislikes: Bacon, bad teeth and men in ill-fitting suits.


Olivia Evans

Business Development Manager

Olivia graduated from the University of Sussex with a First in Sociology. Before working at Sanity Marketing, she worked for a global food start-up managing 15 sales people across strategic customer-relation management projects.

Likes: espresso martinis, Le Labo perfume and Greek beaches.

Dislikes: loud eaters, moths and people who wear crocs.

Hasan Beyaz

Client Accounts Manager

Hasan graduated from Roehampton University with a 2:1 in English Literature and comes from an editorial background. He has published interviews with major artists on his music website as well as freelanced with outlets like Noisey, EUPHORIA Magazine and TheTalko.

Likes: female musicians (especially Ariana Grande), Korean food, Metro’s Rush Hour Crush column and his mum.

Dislikes: lazy people, running late, hot weather (unless he’s by a pool with a mojito…) and mess.

Leonore Christa

Client Accounts Assistant

Leonore graduated from Brunel University with a 2:1 in Theatre BA Hons. During her time at university, she decided to use her experience from working as a Makeup Artist to start sharing tips and advice on Instagram. Through this, she discovered her love for digital PR and Marketing, managing influencers and specialising in content creation. She prides herself on staying in trend!

Likes: Free stuff, poetry, jazz music and make up artistry.

Dislikes: Philistines and bad eyebrows.

Riley Gardiner

Head Of Content

Born in the heart of Canada, Riley is a key part of the Sanity Marketing team, ensuring high quality content is being distributed – whether it be press releases, blogs, newsletters, social media copy, photography, or graphic design.

When he isn’t planning and scheduling content – he’s lost in analytics – getting our clients bigger and better results week on week.

Likes: chai lattes, travel, Golden Retrievers, and Champagne (or any booze really!)

Dislikes: avocado, pickles, poor wifi service and being told there’s no more booze

Love Island Final party at Goat Chelsea this evening 30.07.18

Tyler Smith

Content Assistant

Tyler, had an extraordinary upbringing living in the Falkland Islands, deprived from the internet and television till the age of 12. Now a Photo Journalism graduate living in the mean streets of East London, he’s making up for lost time by pursuing his passion of creating content and assisting in the management of digital marketing here at Sanity Marketing. In his spare time, Tyler enjoys taking pictures, testing out the best cappuccinos, drinking Guinness in cosy pubs around London and freaking people out with his weird eye trick! (Ask him to do it for you!)

Likes: Guinness, the outdoors, dogs, Emily, crème eggs and Long Island Ice Teas.

Dislikes: Lateness, cats and hangovers.

Emily Marler

Digital Marketing Assistant

Emily – a Hammersmith/Devon native – enjoys brisk walks along the Thames (at 300 steps-per-minute) and hanging out in train stations. Never come between her and thickly cut mango fingers, and always be on guard when mutually around a wine glass; which she has a tendency to launch. A chronically hard worker, and even harder enemy, Emily is your go-to-girl where writing reports and social media is concerned; when she thinks outside of the box, she’s a mile away from it.

Likes: Rosé, dogs, ski-ing, Tyler, tall people who help her reach things.

Dislikes: Michael Jackson, old potatoes (they really scare her – she “can’t deal with them”) and tall people who won’t help her reach things.

Theo Grace

Videographer, Photographer & Graphic Design

Theo is our creative jack of all trades, and a master of all of them. He sees the world in colours, lighting and sound.

He is a videography whiz and his camera is never far from his side (we think he even takes it into the shower). He’s worked with big brands like Beats by Dre and Ray Ban.

He’s also a genius editor (he can even make Josh look good in videos) and a graphic design creative.

What can’t he do? Well he can’t do a backflip …

Likes: Rianne, Apple products and travelling to far off lands.

Hates: Lola sitting on his laptop, people who walk slowly, wearing trousers in the summer and malfunctioning hard drives.